Wednesday 22 September 2010

Pastures New..

Officially, this is my "old" blog now.
Memories and information about the last year and my final year at Lutterworth.

I'm still on Blogger..
www.itsonlyinyourhead.blogspot.com
www.lutterworthasbradleycooke.blogspot.com

Friday 14 May 2010

Finished Magazine Double Page Spread.

Originally posted, 24th March, 2010.


Changes between my final designs and my draft designs
  • I changed the font to a more neutral font, before the font was very "high brow" and may have caused people to not read the magazine itself, thinking that it would be far too upperclass for them, now however the use of this font allows a broader audience to divulge in the magazine itself.
  • All of the photographs were changed back to being coloured photographs as opposed to black and white; I also decided that I was going to use the contrast tool to assure that each of the photographs was finished to the highest of specification.
  • I decided that I was then going to make the darker area around the bottom of the page darker and the lighter area lighter in an attempt to make the contrast between black and white/dark and light more obvious; I accomplished this by experimenting with the contrast options that have become available.

Finished Magazine Contents Page.

Originally posted, 23rd March, 2010.



Changes between my final designs and my draft designs
  • All of the photographs were changed back to being coloured photographs as opposed to black and white; I also decided that I was going to use the contrast tool to assure that each of the photographs was finished to the highest of specification.
  • The photograph that is placed in the bottom left hand side of the page has been moved from were the photograph next to it has been placed; I chose to do this to attempt to add a wider range of camera shots to each of my elements. I edited the first photograph by using the magnetic lasso tool and feathering the piece to assure that the finished product looked as professional as possible.
  • I changed the font to a more neutral font, before the font was very "high brow" and may have caused people to not read the magazine itself, thinking that it would be far too upperclass for them, now however the use of this font allows a broader audience to divulge in the magazine itself.  

Finished Magazine Cover Page.

Originally posted, 22nd March, 2010.


Changes between my final designs and my draft designs
  • A brand new photograph has been applied - this particular photograph shows a person that is singing at a local gig in Leicestershire.
  • To comply with my previous pages and subsequent pages, have the black, blue and white theme throughout; I have, however cut around the character's orange t-shirt and simply pasted it over the top of the original person - this piece now is used to attempt to grasp the attention of the reader that could be undecided as to what to buy when it comes to magazines.
  • I changed the font to a more neutral font, before the font was very "high brow" and may have caused people to not read the magazine itself, thinking that it would be far too upperclass for them, now however the use of this font allows a broader audience to divulge in the magazine itself.
  • I decided to make my masthead larger too. I began this process by going onto dafont.com and picking an appropriate font type, from this I then copied each letter and coloured them an appropriate colouring to tie in with the remainder of my magazine.

Goodbye.

So, that's it!

Finally, the coursework process has been finished and ready for your delectation, so that you can go through yourself, view and enjoy all of the finished pieces of work as you see fit.

I decided, to make the process easier that I was going to add a variety of different labels. This elements adds an ease when it comes down to navigation; if you would like to look through all of my coursework, simply click on the label called "AS Coursework" and go from there!

Do not hesiate to leave your own feedback and comments - all are greatly appreciated and I look forward to taking them on board for my A2 coursework next year.

Preliminary Print.

Originally posted, 16th October 2009.

After a tiring past few days working on my preliminary print, alone, I finally managed to complete my preliminary print to the very best of my abilities using the software we were given and the deadline which ran alongside it.

I then began to plan out the elements that would appear in my magazine. I began by looking at magazines that I myself had read recently - primarily that of Q Magazine and Kerrang! Magazine - I decided that I was going to incorporate the simplistic style of Q Magazine (the one photograph on a relatively plain background with very little writing around the side), I decided that I then going to incorporate some of the music that would be displayed in magazines which would be for an "alternative" audience.

Whilst planning my piece a large selections of factors had to be thought about and incorporated. The first issue arose when I took the photograph of my model for the front of my magazine; for example, there was the issue of not having a very clear background to work on - which would later be edited out - I decided that I was going to rectify this by choosing a background that only had similar colours on it - a brick wall of very industrial colours.

I began creating my actual piece by choosing the models from the selection of photographs that I had taken previously - see previous blogs for further details - I then opened a brand new Photoshop document on my computer, here I pasted the photograph into the blank space. To add my desired effect of having my model on a colourful beackground, I then set about using the Magnetic Lasso tool, cutting around the photograph making Rhian the sole subject of my magazine.

I then inserted Rhian into my blank file and decided that I would add a background to my piece; I began by using the Gradient tool and then selected the two colours that I believed were most predominant on my model at the time of the photograph - pink and black - and dragged the tool so that the entire page was filled with a variety of different colours of the two merging into each other.

To comply with the rule of three - a rule which must be incorporated into every magazine - I decided that I would add a brand new colour into my piece, I chose on a a pale, lemony yellow, I decided to incorporate this in the masthead of my magazine as well as the stories that are shown within the magazine itself. I then completed my piece by incorporating the barcode and a price into the very bottom of my magazine, both of these would also display on a normal, mainstream magazine.






I then moved on to the design and the creation of my magazine's contents page; I decided that I was going to add a link between the two pages of my blog and I did this by incorporating the same font face as before, as well as the Lutterworth College logo and a similar size of fonts.

I decided that I was going to add a Features list onto my contents page - this time with a photograph that I had taken of a recent  concert that I had been to - I then listed a selection of different venues and events that were occurring within my magazine.

I then decided - similar to the concept of the contents page in Q Magazine - that I would incorporate a series of photographs, I decided that I was going to incorporate a front cover and a photograph of my model by a tree - both of these I made smaller and rotated to attempt to add a different angle onto my piece.

The finished preliminary print; my magazine contents page.


I believe that the finished piece would appeal towards a teenager and young adult market, as the magazine itself is branded as a "school" magazine, it is obvious that the piece would be meant for those of school age - between the of around 14-19. If, however the magazine was expanded to a larger audience, the magazine could appeal to every teenager that would be interested in the "alternative" side of music.

This process has taught me that I am far more comfortable with creating my own magazine then working with a group doing a video; in a group, I always feel that once in a group you are given too little to work with - for example, I was simply placed in my filming group to film and add creative input - however, as an independent worker, I enjoy having complete creative control over what exactly my final finished piece actually looks like.

Whilst designing and creating my piece, I believe that overall I worked well whilst creating my piece; I believe that I worked quickly and well considering that I have very limited experience of using Photoshop. I believe that my biggest disadvantage is that I often seek perfection; in such a limited time my feelings often need to be tweaked and short cuts often need to occur throughout. One of the only few issues that occurred on top of this was that the simple alignment was off on some of the photographs with the ways that they were placed and sized; the remainder of the magazine completed with ease.

Thursday 15 April 2010

Evaluation Activity 7. Looking back at your preliminary task (the school magazine task), what do you feel you have learnt in the progression from it to full product?



I believe that between the completion of the preliminary task and that of my now finished coursework task I have altered and changed in several different ways which has made me able to achieve the higher, previously unreachable grade boundaries.
  • Since the creation of my original preliminary task, I discovered a variety of different and unique effects that I did not have previously. An example of this would be how I have created my front cover and had the character on the front cover shown in black and white, whereas his t-shirt (the striking orange colouring) is still very bright.
  • Another element that I have worked harder to achieve throughout the transition between my preliminary and my finished piece of coursework is that of opacity, before all my photographs were literally copy and pasted from the photographs that I had taken on my camera; now, however I have discovered that "messing" and experimenting with the opacity allows different effects to be felt across my magazine and allows the colour scheme to come across furthermore.
  • One of the most obvious changes that I have made between my preliminary task and that of my final coursework task is that I have begun to alter and change how I see the task - originally, my perception was to attempt to copy a magazine (which, in some respects did work well) however, as I carried on further and began experimenting with different layouts and graphology - a trait, which I believe comes across in my second contents page.

Wednesday 14 April 2010

Evaluation Activity 6. What have you learnt about technologies from the process of constructing this product?

The majority of my media work started and was processed using my camera, a replica of the camera displayed on the left hand side. My same camera is a FujiFilm FinePix camera and allows me to take photographs in a wide range of different climates and elements.


My camera itself, I have had for around 18 months and although I would say that I am not a camera genius, I do believe that the work that I have complied together and completed as party of my media coursework  has all been very good, considering the lack of "professional" photography that had done in the past.


Once I had taken the photographs that would be used within my magazine and the elements within my magazine I went onto Photoshop.


Photoshop itself is a programme that I have used before, although my usage was limited as I had only used it very briefly in year 11 and at the beginning of year 12, again I managed to try out different experiments and I did manage to discover a whole array of different effects, transitions and buttons to assure that my finished piece was to as high a standard as was possible and resulting in me acquiring the best grade at the end of the project itself.


Overall, I believe that this project has given me a better understanding o what it is that I ned to do to reach the top grades. I now know how to work a Photoshop documents and how exactly I would manipulate a document to assure that my grades were to an absolute top; I have also learnt, especially through use of my own digital camera, that some of my own work is genuinely better than I gave my self original credit for and that I need to have more confiedence in myself and working on a computer itself.


Read about my finished magazine cover page and the processes that took place within, here.
Read about my finished magazine contents page and the processes that took place within, here.
Read about my finished magazine double page spread and the processes that took place within, here.

Monday 12 April 2010

Evaluation Activity 4. Who would be the audience for your media product?


Read about the original research that I complied about my target market and all of the elements within, here.

Sunday 11 April 2010

Evaluation Activity 3. What kind of media institution might distribute your media product and why?

Now that my “mock up” of Harmony Magazine is nearing it’s completion, I need to go about looking for and researching indepth possible means to have my piece published and broadcast into the public eye so that people can purchase and enjoy my finished project.

There are two ways in which this could occur. The first of which is if I was a smaller business I would have to enquire into getting a large loan from a local bank; if we were, however a larger organisation, a series of shareholders and investors would have to be sourced to assure that all the costing were met and obtained by the company reproducing my magazine.

Once this process has happened, I would have to go about finding a publisher that would produce my piece and then a distributor to assure that my piece would be thrust into the public eye as quickly as possible - this means advertising anywhere possible; television, radio programming and social networking websites being three of the most commonly used ones in today’s society. It is of absolute importance that there is the correct amount of advertisement, under or over exposure could cause major problems for the future of the magazine itself!

A company that I have researched and that would in retrospect, be willing to invest in Harmony Magazine would be that of Bauer, the company behind the founding of many magazines, including that of Kerrang! Magazine and other, similar indie and rock magazines, those of which would fit within my target audience grouping. The advantage of choosing Bauer to express an interest is that the company itself specialises in a similar genre of music as that of Harmony Magazine; another advantage is that the company itself is British based, and has a lot of contacts in and around the United Kingdom to help me along with my development.

Saturday 10 April 2010

Evaluation Activity 2. How does your media product represent particular social groups?

 

From left to right
  • Alex Turner, lead singer of Arctic Monkeys;
  • Oli Sykes, lead singer of Bring Me The Horizon;
  •  Russell Brand, Television Comedian, Hollywood Actor and former Radio 2 Presenter;
  •  Simon Neil, lead singer of Biffy Clyro).
Similarities between Sam Martin & Alex Turner
  • "Shaggy", unkept hair. This feature could, perhaps shows the persona of the characters that are being written about and discussed within my mgazine and may show some form of rebellion and need to act out that comes across in each of the characters.
  • Dress sense. Both males are shown to be dressed pretty casually in some form of a t shirt and denium jeans (this does however alter between each photograph that is viewed).
  • Music genre. Both these men are shown to be in the indie genre of music, both of which have had "smash hit" songs which have been very well known for a great deal of time and are still well known to an array of different people.
Differences between Sam Martin & Alex Turner
  • Success. Although some of there songs have achieved similar success, the Arctic Monkeys are still - by far - the most well known band out them and Iglu and Hartly. 
  • Nationaility. Sam Martin is American; Alex Turner is British.
Similarities between Sam Martin & Oli Sykes
  • Long hair. Again, perhaps showing that each o these characters is going through some sort of rebellion, perhaps an element that is displayed within there genre of music (explained below).
  • Dress sense. Both males are shown to be dressed pretty casually in some form of a t shirt and denium jeans (this does however alter between each photograph that is viewed).
Differences between Sam Martin & Oli Sykes
  • Musical genre. Sam Martin is shown to be in an indie-electro band; Oli Sykes is shown to be in a screamo band.
  • Tattoos. Although not seen, Sam Martin has a tattoo of the band that he plays within, Oli Sykes, on the otherhand is covered in tattoos based on every different aspect of his life - both that of childhood and adulthood.
  • Nationality. Sam Martin is American; Oli Sykes is British.
Similarities between Sam Martin & Russell Brand
  • "Shaggy", unkept hair. This feature could, perhaps shows the persona of the characters that are being written about and discussed within my mgazine and may show some form of rebellion and need to act out that comes across in each of the characters.
  • "Internationailty". Both Russell Brand and Sam Martin have both been discovered in the United Kingdom and in America.
Differences between Sam Martin & Russell Brand
  • Nationality. Sam Martin is American; Russell Brand is British.
  • Russell Brand is not shown to be a signer - he's a comedian-come-actor.
  • Russell Brand is shown to be much more famous than Sam Martin - having appeared in several Hollywood movies and in an array of different circumstances.
Similarities between Sam Martin & Simon Neil
  • "Shaggy", unkept hair. This feature could, perhaps shows the persona of the characters that are being written about and discussed within my mgazine and may show some form of rebellion and need to act out that comes across in each of the characters.
Similarities between Sam Martin & Simon Neil
  • Nationality. Sam Martin is American; Simon Neil is Scottish.

Thursday 8 April 2010

Evaluation Activity 1. In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of music magazines)

The “mock up” issue of Harmony Magazine and all of the elements that I incorporated within it meets the generic conventions and form of other, real life media products in several ways.


As with every magazine, there is a particular genre that is associated with the contents of what is being written - like Kerrang! Magazine being that of the rock and “emo” genre and Q Magazine being that of the indie and alternative genre. My specific magazine - which features singer, Sam Martin from the indie-electro band, Iglu and Hartly - shows the main focus of the magazine to be about new and up coming music (mostly that of indie music through to more alternative sounding music) that is surfacing in everyday lifestyles - a feature which, I do not think is clearly displayed on most mainstream magazines and made clear that that is the main purpose and genre of the magazine that is being purchased. I also believe, that through the use of the signer from the nearly-unheard of band, this would encourage people to venture into trying and attempting to assure that people know that there band actually exists, again, a trait that has not really being thoroughly discussed in most, “bigger” magazines.


One of the most common practises within any designing is the use of the colour pallet that is used throughout my magazine. In my finished piece, I have used a variety of different colours, however I have always managed to tick to the three main colours of black, blue and white (the colour which have stuck with me since the very beginning of the assignment that was given), like NME Magazine, however there are a few differences, for example; in the average issue of NME Magazine, the three main colours - blue, red and white - are used, however a different colour is used on the colour of the models that are being displayed and allows a diversity of colourings to be used throughout.


With every magazine there is always a striking photograph on the front cover that attracts people into taking an interest and buying the magazine that has become available. The model that I have used in my finished piece is shown to be signing using an average microphone - again, “cementing” the idea of the piece being about live music and new music that has arisen - he is also shown to be dressed wearing “indie” style clothing, like in other magazines, the use of the action on the front cover allows for a feeling of the featured artist to be written about within the magazine itself.  I took inspiration for this element from the Q Magazine and that of Muse front man, Matt Bellamy smashing a guitar into the Q magazine logo, displaying that that specific band is rowdy and is not going to go unnoticed a similar statement that I would like a present towards my magazine and the acts and artists within.






I also, as every magazine that is available to a large market, have a striking masthead on the front cover, which shows to those that would be buying the magazine what sort of music that the magazine may include and could (or could not) stop a reader from putting down a magazine and moving on to the next one that is available. The masthead is, arguably one of the biggest features of the magazine and should stand out on a page; I decided to create a masthead that would “mix together” the mastheads of both Kerrang! Magazine, NME Magazine and Q Magazine, these specific magazines all work well at creating a striking feature to attract there audience, Kerrang! Magazine and NME Magazine have the font of each of there magazines in bold fonts that are capitalised, this feature allows for the font itself to stand out and - dependant of the name and style of the font - allows the audience to get a feel of what would be the finished content of the magazine upon purchase.


As well a the use of a masthead, I also have the use of different cover lines within the different elements of the magazine’s front cover itself. Unlike magazines such as that of Kerrang! Magazine I have attempted to cut down my cover lines to keep them as clean and as simple as Kerrang! Magazine’s most “grown up” competitor that I am now, attempting to rival through the addition of Harmony Magazine to the shelves of shops in the United Kingdom itself.



In my content page, I decided that it was here that I was going to attept to try and stay away from previously used magazines and magazine contents pages that were similar to what were already available on the market.



 Looking in Q Magazine, Kerrang! Magazine and NME Magazine, I decided that I was going to try and avoid a similar layout. I did, however decide to copy NME Magazine and Kerrang! Magazine with the way in which the contents page would be set out in the columns, I also decided - similar to that of Kerrang! Magazine - I was going to incorporate a short synopsis of each article, as well as (if appropriate a photograph of the article and the bands that are involved within that specific piece of writing).


I also decided, similar to that of Q Magazine and Kerrang! Magazine I was going to attempt to incorporate font and colours from the previous pages (and subsequently throughout) as well as the date of the magazine’s initial release, in an attempt to assure that people knew as much as possible about the product that they would soon be investing within, the use of the date being displayed within allows for people to set up a subscription service (if necessary) and also allows for any collectors to harvest the products and collect them for themselves.


My double page spread was, by far the most unique element of my finished magazine, this element allowed me complete free range of what photograph I was going to develop and then use within my finished piece. Although unique, I did become inspired by the article that was written about Ke$ha in the New To Q, section in a recent issue of Q Magazine. I decided that I liked the use of the simple and "clean" photographs in which not a great deal of action was actually happening (contrasting to the front cover and referring back to the specific genre of each f the featured artist) within them and decided that I wanted to incorporate this element into my finished deign.

Monday 22 March 2010

Final Week.

As the deadline is fast approaching, I need to assure that each of my pieces is finished to a satisfactory and suitable ending.

I need to assure that each of my pieces of my magazines are completely finished (being, primarily that of my magazine cover page) and assure that each piece is completely documented and meets the needs of those that would be viewing the final piece.

I also need to assure that I have completely finished all of my research and planning from the beginning of the course; I need to assure that all of the original research into the graphology and the layout of the magazines, putting this into the form of a PowerPoint presentation and placing it back into the coursework that has already been completed.

To finish I need to assure that everything is fully concluded and evaulated to assure that I reach my minimum target grade - if not higher.

Friday 5 March 2010

Magazine Ident.

Sound.

05032010; Sound

Teacher Feedback.


From this, the latest of my teacher assessment I have realised what exactly I need to do over the next three weeks working on my project.

I still need to create my audience profile sheet and piece it into the appropriate placement above in my school blog; I need to finish the elements of my magazines, assuring that all of the photographs and the graphology of each of the three elements of the magazine and assuring that they are completely up to date; to finish off I also need to go through my peer assessment on my finished magazine and my drafted magazines and assure that each element is evaluated correctly.

Target Market Questionnaire.

Target Market Questionnaire

Tuesday 2 March 2010

The Soloist - Featurette.

From watching the featurette on The Soloist DVD a number of important points have arisen that need to be taken note of when considering the reasons behind the film failing to succeed at the box office.
  • The film was based on facts which came from a number of newspaper articles (written by Downey, Jr‘s character), these were also made into a book and then finally into a film.
  • The director (British born Joe Wright) spent a long time establishing himself and relationships in America with some of the actors before the filming process began.
  • The director made a point in saying that the more time the director spent in America, the less the director knew about the country, making him feel like an outsider (perhaps, acquiring the knowledge as to how Foxx‘s character would be portrayed).
  • People from the “Skid Row” community were used in the film; whereas, hundreds of extras from the streets/poorer communities were also used within the process of creating the film.
  • This process, in return helped to change the lives of some of the people because jobs and opportunities were created and skills were gained throughout.
  • People creating the film described it as "a massive trust exercise", due to the fact that hard hitting issues were raised within the storyline of the piece.
  • Foxx’s learnt to play the Chello with the help of a expert called Ben Hong; Nathaniel (the person Foxx was playing in the film) was bought in to witness that orchestra rehearsals.
  • The films message is deep; the director was quoted as saying "I don't like to prescribe how an audience feels at the end of the film", and as the film was open ended, an “honest end” of the film is needed.
  • The use of an “honest ending” was probably one of factors as to why the film was not successful.
  • Another reason that the film was not as successful could be that the audience have to think more when they are watching the film; as opposed to the normality of a films normally watched to induce escapism.
  • A further reason as to why the piece was not successful could be the content of the film as it might not have appealed to many people, and the film may have been thought as offensive or vulgar to people that could have been effected.
02032010; The Soloist - Featurette

Tuesday 23 February 2010

How does the editing in Desperate Housewives construct the meaning about the relationship between characters?

How Does the Editing in Desperate Housewives Construct the Meaning About the Relationship Between Characters

The Soloist - Actors & Actresses.

Jamie Foxx.
Foxx has appeared in many different scale films throughout the years; he has appeared in smaller films - such as that of Toys (1992) and Booty Call (1997); through to that of bigger productions, such as that of Dreamgirls (2006) and Valentines Day (2010).

Foxx is know for appearances within different genres of movie; this may have an effect on the audience that were supposed to be watching the piece; the public may have been unsure or unaware of who the piece was supposed to be targeted at, thus meaning that they did not watch the film further.

The Soloist - Actors & Actresses.

Robert Downey, Jr.
Downey, Jr. has also appeared in a variety of different films, some of which were big hits at the box office - such as that of Iron Man and Tropic Thunder (2008) - as well as lesser known films - such as that of Richard III (1995) and The Shaggy Dog (2006).

As before, Downey, Jr. has appeared in a variety of different genres and different types of movie; this could and would lead to confusion within the audience whom may be unaware of what somrt of film the Soloist may have been, resulting in them not going to see the film at all - then resulting in the film being a "flop" in the cinema.

The Soloist.

23022010; The Soloist